Since I can remember it was always difficult to convince customers to the advantages of Magento Enterprise. It wasn’t surprising. Versions of both platforms don’t differ too much and only the largest customers want to pay for the extra sense of security.
A lot has been changed since we have Magento 2.0. In this case, the Enterprise Edition brings some extra values and shortens the development time. As a result, the sellers and the customers take more interest in it.
To help you better understand the main differences, we have put together below the main values offered by Magento Enterprise 2.0:
Marketing
- Customer Segmentation, Targeted Promotions & Merchandising
- Customer Attribute Management
- Visual Merchandizer
- Dynamic Rule-Based Product Relations
- Solr Search
- Automated Email Marketing Reminder
- Content Management System
- Google Tag Manager
Customer Support
- Category View and Purchase Permissions per Customer Group (Limited Catalog Access)
- Return Management Authorization (RMA)
- Advanced Permissions
- Support Tool
- Configurable Order Tracking Widget
Loyalty
- Rewards Points
- Store Credits
- Multiple Wish Lists
- Gift Registry
- Gifting Options
- Private Sales
Scalability
- Multiple Master Servers
- Multiple Slave Databases
- MySQL Cluster Support
- Job Queue Mechanism
- Deferred Stock Updates
- Scalable Backend Product Management
- Support for Alternate Media Storage – CDN and Database
- Order Archiving
Processes & Security
- Scheduled Import/Export Functionality
- Logging of Administrator Actions
- Strong Data Encryption, Hashing and Key Management
- Additional Payment Gateways
Mobile
- Magento Mobile Software Development Kit (SDK)
Additionally, Magento Enterprise offers the opportunity to buy the OMS (Order Management System) and POS module.